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  • 365 Days
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  • 500
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  • ₹ 4000.00

    per month

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  • 5
  • 1000
  • 3
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  • 2
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  • 2
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    per month

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  • 365 Days
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  • 10
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  • 10
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  • 10
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  • 10
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    per month

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  • 365 Days
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  • 5000
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  • 5
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  • 50
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  • Buy Now

Among the various means of advertising, internet advertising is accepted to exhibit the fastest growth. This is due to the growing penetration of the internet among individuals and emergence of fast technology oriented online mediums that are driving the interests of end consumers, as well as the raising usage of internet on mobile phones.

The online medium promotes various metric systems of cost models, allowing the advertisers to optimize their return on investment . Online advertisement is cost effective and lower priced as compared to TV,Radio or Print. In addition, online advertising is an efficient and effective sales medium that enables advertisers to provide intricate details, features and specifications that allow them to strategically target a set of desired consumers. The number of responses can be measured, Which allows the advertiser to measure the return on investment and strategize better for feature campaigns. Amongst all media, online medium also has the easiest global reach for targeting a global audience. It also has the flexibility in terms of the inventory volume, advertisement type and unparalleled targeted advertising options. Online advertising allows the advertisers to directly engage with current and potential customers for real time engagement, awareness, feedback and lead generation.

The growth in online advertisement is driven by several factors, including the growing internet base in India, coupled with options including mobile internet, and the growing trend of social media networking plat form. Apart from the domestic market, online advertisement is a effective medium to target expatriate Indians who, number more than forty million and, browse Indian content regularly. However, online advertising also faces certain challenges, such as the lack of trust due in part to misleading or in comprehensive information and the prerequisite of literacy









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